Mary-Anne Baldwin

Head of content
B2B Marketing

Mary-Anne has been an editor and journalist for over 15 years, working in the business, consumer and trade press, both in print and digital platforms. Mary-Anne now leads the content team and production at B2B Marketing, delivering targeted advice and support to B2B marketers on the industry’s biggest challenges and interests.

Over the last year, Mary-Anne and her team have interviewed and surveyed hundreds of B2B marketers on Martech – including all of it’s interpretations, iterations, challenges and benefits. With this collective insight on Martech and its delivery, Mary-Anne is well versed in what it takes to deliver a successful programme and how to avoid the common hurdles.

Visit the B2B Marketing website.